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More About Advertising
7 分钟
Agent Provocateur: Christmas with the Crouches
Abby and Peter that is, enjoying a spot of seasonal snooker. What to say: "don't try this at home?" Or maybe you should. MAA ...
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25 分钟
Airbnb and Chevrolet spin the holidays in different directions
In America they actually bring Christmas/holiday ads out for December (they have Thanksgiving too of course.) So here's a ...
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2 小时
Top duo Brim and Beverley to quit adam&eveDDB
This won't be the Christmas present adam&eveDDB was hoping for but highly-regarded CCO Richard Brim and CSO Martin Beverley ...
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19 小时
Digital experiences: do we all need a ‘frustrated’ button?
In our rush to advance the digital tech industry, the user experience is too often compromised. The desire to sell products ...
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19 小时
VCCP US poaches new CCO from BBDO New York
VCCP is doing pretty well in the US - a tough market for Brits to crack - and is now in its fifth year of double digit growth ...
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23 小时
WARC: global adspend to hit $1.08trn in 2024 – 68% is digital
Industry measurement body WARC says global advertising spend will surpass $1trn for first time this year (to $1.08trn), up 10 ...
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1 天
‘On the go’ Amazon turns to W+K Amsterdam for audio whodunnit
Amazon has done some very good work with in-house agencies recently, including Adam Driver for Black Friday and this year’s Christmas spot featuring a singing janitor who gets a brief moment in the ...
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1 天
Case closed on Waitrose whodunnit, but it’s still four weeks to Christmas
Waitrose can now reveal the culprit in its star-studded Christmas mystery, having got an admirable amount of mileage out of ...
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1 天
Global Out of Home specialist billups expands in UK with Mediabridge
Out of home specialist agencies have rather gone out of fashion recently, for the holding companies anyway, with WPP's ...
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2 天
Mars United’s Katrina Smart: why the retail media rocket ship isn’t returning to earth ...
In its simplest form, retail media is any omnichannel commerce touch point that’s been bought directly from a Retail Media ...
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2 天
Anomaly lures CCO Toby Allen from T&Pm
Stagwell-owned Anomaly London has poached T&Pm partner and CCO Toby Allen (below) as its first CCO. He replaces nine-year ...
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2 天
Channel 5 rebrand campaign for Pablo
Pablo has won the rebrand of UK broadcaster Chjannel 5 as 5, bringing together the main channel and catch-up service My5.
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