Cathay Pacific, a global leader in aviation, recently unveiled an innovative Out-of-Home (OOH) campaign that redefined how ...

Sources close to Publicis Groupe and Interpublic have dismissed a report on a financial blog that suggested the French agency ...

This is the conglomerate's first brand refresh since 2008 following a family-led restructuring, which split listed and ...

India’s tier-2 and tier-3 market consumers discover online shopping products through reels, according to a survey by Meta.

Social media limits spark marketing’s pivot. Hence, Jajabor Brand Consultancy’s founder and CEO urges brands to ditch instant ...

Articles written by Upasna Dash ...