This will mean millions more eyeballs on Utah, for better or worse. Then, I ran across an October Wall Street Journal article about "Utah Curls," the new, hot fashion trend of long, beach-wave hair ...
It’s spawned a raft of Utah hair or Utah curls videos on social media. Some satirically reference the show, like the young woman who captioned her blond loose waves with the signature straightened ...
It’s an immediate visual cue.” If you haven’t seen the Disney Plus reality television show, it follows a group of Mormon #MomTok influencers from Utah. It made waves in its first season ...