In 2019, it held 42% of the midsize pickup market. Today, it holds 44.6%. The new Tacoma rides on the same platform as the full-size Tundra, Sequoia, and Land Cruiser, so it is overbuilt for the job.
Midsize pickups offer the utility of having a cargo bed, but they’re also more easily maneuverable and generally less expensive than brands’ full-size or heavy-duty offerings. Customers ...
TELO went another direction, focusing on a truck with maximum utility and minimum footprint – and says it will be able to offer utility on par with today’s mid-size pickup trucks like the ...