Calling all Barbie fans and families looking for a unique holiday experience! This year, Verizon and Barbie have teamed up to ...

PMI Kids’ World’s Stumble Guys x Barbie line hits retail this month, launching exclusively at 3,500 Walmart stores in the U.S ...

Barbie’s DreamHouse is moving into the digital age: Introducing the Barbie StreamHouse.

Meet the man behind Mattel's marketing blitz that ensured the Barbie film was the main topic of cultural conversation in 2023 ...

Partnership between Verizon and Barbie® includes a real-life Verizon Barbie StreamHouse experience in NYC, special content, ...

Malibu Barbie, Brooklyn Barbie and Ken appear in a new commercial that promotes ways to stay connected all season long ...

Barbie™: A Cultural Icon looks back at 65 years of the popular doll. The exhibit includes more than 300 artifacts, including ...

A life-sized replica of the Barbie DreamHouse transformed into the Barbie ... Executive Vice President and Chief Brand Officer, Mattel. “Bringing this landmark partnership to life through ...