Mahindra has announced that its newly launched electric SUV, the BE 6e, will be rebranded simply as ‘BE’ as it continues to ...
The term BE is already a registered trademark with the automaker, representing its born electric platform that forms the ...
Mahindra Electric Automobile Limited (MEAL) will change the name of its electric SUV BE 6e to BE 6 at the time of launch ...
India's Mahindra and Mahindra said on Saturday it would rename its latest electric car, a significant move after aviation ...
Facing the legal battle, the Mahindra has renamed it 'BE 6e' SUV to 'BE 6' for the smooth launching in the market.
Mahindra & Mahindra contests IndiGo's trademark infringement suit over BE 6e, emphasizing distinction and uniqueness in court ...
India’s Mahindra and Mahindra said today it would rename its latest electric car, a significant move after aviation market leader IndiGo sued the ...
Mahindra & Mahindra Saturday said it has decided to rename its new electric vehicle brand as ‘BE 6’ but noted that it will ...
Mumbai-based founder Trisha Shetty accused IndiGo staff of poor behaviour, alleging they did nothing when her mother was “robbed” on one of their flights.