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More About Advertising
10 分钟
Agent Provocateur: Christmas with the Crouches
Abby and Peter that is, enjoying a spot of seasonal snooker. What to say: "don't try this at home?" Or maybe you should. MAA ...
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28 分钟
Airbnb and Chevrolet spin the holidays in different directions
In America they actually bring Christmas/holiday ads out for December (they have Thanksgiving too of course.) So here's a ...
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2 小时
Top duo Brim and Beverley to quit adam&eveDDB
This won't be the Christmas present adam&eveDDB was hoping for but highly-regarded CCO Richard Brim and CSO Martin Beverley ...
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19 小时
Digital experiences: do we all need a ‘frustrated’ button?
In our rush to advance the digital tech industry, the user experience is too often compromised. The desire to sell products ...
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23 小时
WARC: global adspend to hit $1.08trn in 2024 – 68% is digital
Industry measurement body WARC says global advertising spend will surpass $1trn for first time this year (to $1.08trn), up 10 ...
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19 小时
VCCP US poaches new CCO from BBDO New York
VCCP is doing pretty well in the US - a tough market for Brits to crack - and is now in its fifth year of double digit growth ...
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1 天
Case closed on Waitrose whodunnit, but it’s still four weeks to Christmas
Waitrose can now reveal the culprit in its star-studded Christmas mystery, having got an admirable amount of mileage out of ...
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2 天
Mars United’s Katrina Smart: why the retail media rocket ship isn’t returning to earth ...
In its simplest form, retail media is any omnichannel commerce touch point that’s been bought directly from a Retail Media ...
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2 天
Anomaly lures CCO Toby Allen from T&Pm
Stagwell-owned Anomaly London has poached T&Pm partner and CCO Toby Allen (below) as its first CCO. He replaces nine-year ...
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3 天
Tom Gent of Founder Creative picks his Desert Island Ads
Desert Island Ads Nike – The Cage - 2002 I remember first watching Nike’s “The Cage” and thinking that it was the coolest ...
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1 天
‘On the go’ Amazon turns to W+K Amsterdam for audio whodunnit
Amazon has done some very good work with in-house agencies recently, including Adam Driver for Black Friday and this year’s Christmas spot featuring a singing janitor who gets a brief moment in the ...
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2 天
Channel 5 rebrand campaign for Pablo
Pablo has won the rebrand of UK broadcaster Chjannel 5 as 5, bringing together the main channel and catch-up service My5.
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