互联网圈子痴迷于产品市场匹配（product-market fit），但看看近代商业上最伟大的成功故事，都有一个共同点：精准的市场进入战略（go-to-market strategy ...

7 Go to Market Strategy Templates for a Successful Launch Your email has been sent Download the best free go to market strategy templates for monday.com, ClickUp ...

Rangan, V. K., and Marie Bell. Transforming Your Go-to-Market Strategy: The Three Disciplines of Channel Management. Boston, MA: Harvard Business School Press, 2006.

The reality is that without a clear and well-defined go-to-market (GTM) plan, even the best software can flounder. This is why so many startups, even after receiving funding, struggle to scale and ...

The data analytics software developer is shifting its go-to-market strategy to a more partner-centric motion in a move to accelerate Alteryx platform sales for enterprise-scale deployments.

Hewlett Packard Enterprise partners expect dramatic go-to- market sales advantages from a new global networking sales offensive that integrates the Aruba Networking channel team into the HPE ...