The ad didn’t just catch eyes—it shattered the mould of mundane print advertising. A small swipe with a wet tissue was all it ...

With more and more print advertising shifting to Mixed Reality (MR), Flam’s latest collaboration with GRT Jewellers showcases ...

Essity came up with the initiative as part of its aim to employ graduates studying engineering and manufacturing ...

The outlook for print advertising in India appears balanced, if cautiously optimistic. Source: Pexels.com As the Diwali season of 2024 sweeps across India, the country’s largest newspapers have once ...

The latest TAM AdEx report reveals a 145% surge in political ad insertions on TV Assembly Election in Oct'24, while Print & ...

Flipkart's innovative ad in Hindustan Times used a wet wipe to reveal hidden messages, sparking online praise for blending ...

Interactive ads transform passive readers into active participants, blending nostalgia with innovation. Far from static ...

Nonprofits – 30% discount off the open rate is extended to all 501 C3 nonprofits. Does not apply to premium positions. All rates quoted are plus tax.

In this Sunday Column, we tell you how Deep Shah and his team created this Top Job. Read on… In a world increasingly captivated by digital advertising, print media is proving it has more to offer than ...

When an unhinged approach to marketing is baked into a brand’s DNA, consistency builds a connection with its audiences.

As the advertising landscape continues to evolve, print stands at a crossroads. On one hand, the medium has seen a steady decline in ad spends as digital platforms dominate with their unmatched reach, ...

The Guthli Ad Fest 2024, envisioned by Dr. Prateesh Nair, Founder and CEO of Miles SOBA & Agency M, proved to be a ...