If you've ever watched an NFL game and wondered what it would look like through the lens of Madden NFL Football, NBC will ...

Can NBC make an NFL broadcast as dynamic and interactive as a videogame? The Comcast-backed media company will soon try. NBC ...

EA SPORTS Madden NFL Reimagines Live Football with Immersive, Data-Driven Alternate Broadcast Blending Video Game and Live ...

The Dec. 21 matchup between the Kansas City Chiefs and Houston Texans will see an altcast on Peacock based on the wildly ...

This weekend, NFL and Madden are combining real sports with virtual gaming in a first-of-its-kind immersive experience.

DeMarvion Overshown's early touchdown and Brandin Cooks' late catch led the Dallas Cowboys to a 27-20 Thanksgiving win over ...

Tom Brady continues to give the people what they want, after winning it all as a player and now drastically improving as an ...

The Houston Texans vs. Kansas City Chiefs game next month will feature an alternate stream on Peacock with a Madden NFL video ...

The Dallas Cowboys return home to AT&T Stadium for their annual Thanksgiving game. While there has been little to be thankful for at home, the Thanksgiving game brought plenty of joy to the fans.

In the early game on the Thanksgiving slate, the Chicago Bears were dead in the water against the Detroit Lions until Caleb Williams came alive in the second half and led the Bears back to within 3 ...

The first search result when googling “who is the greatest quarterback of all time?” – Tom Brady – ate Turducken for the ...

Tom Brady had his first taste of Turducken during the Thanksgiving game between the Cowboys and Giants. But what exactly is ...