Goldfish crackers have been delighting snack fans for decades, and two new flavors that are slated to hit store shelves ...

(CNN) - An iconic cheddar cracker that is popular with kids is getting a fancier name to attract adults. For a limited time, Goldfish crackers will be called “Chilean Sea Bass.” Pepperidge ...

We thought Goldfish couldn’t outdo its always-sold-out Hello Kitty Strawberry Shortcake Flavored Grahams, but with this ...

Sometimes, the snack that smiles back needs some spice, so bring a shake or two of Maryland's favorite seasoning to your next ...

It got kid kids to love us. That's because despite the obstacles Goldfish crackers faced—plateaued penetration! Portfolio architecture! Undifferentiated RTBs!— we made every decision in the journey ...

Goldfish isn’t just for kids anymore, apparently. The fish-shaped cracker brand wants to appeal to adults, so it’s changing its name for the first time ever to something much more serious ...

Nothing but the name is changed in order to "reinforce that Goldfish crackers are not just for kids ... Campbell Snacks, tells Ad Age that there is "tremendous upside" to getting into even ...

Cancel anytime. Goldfish is changing its name to Chilean Sea Bass. NEW YORK — Goldfish crackers are synonymous with hungry kids, but the company is betting that a sophisticated name change ...