More than £225,000 has been spent restoring the car to its former glory. Enzo Ferrari OMRI was an Italian motor racing driver and entrepreneur, the founder of the Scuderia Ferrari Grand Prix ...
In short, marketing isn’t a cost center. For Ferrari, marketing is a profit center. Enzo wasn’t the first automaker to use racing to promote his brand. In 1904, for example, Henry Ford set a ...
One lucky (and wealthy) buyer will soon have a chance to add such a machine to their garage, as an early 1962 Ferrari 330 GT 2+2 prototype that previously served as Enzo’s personal company car ...