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research
5 小时
Global ad spend expected to grow 10.7% in 2024
Spend on advertising globally is set to surpass $1tn this year, with two-thirds spent on digital, according to a projection ...
research
17 小时
Reward acquires Hospitality Data Insights
UK – Customer engagement and commerce media company Reward has acquired data insights business Hospitality Data Insights (HDI ...
research
5 小时
Global ad spend expected to reach $1tn
Spend on advertising globally is set to surpass $1tn this year, with two-thirds spent on digital, according to a projection ...
research
8 小时
Julia Glidden appointed Ipsos Public Affairs US group president
Former Microsoft and IBM executive Julia Glidden has joined Ipsos as group president of the company’s US Public Affairs ...
research
8 小时
Accenture to open AI research hub in Singapore
Management consultancy Accenture is establishing an ‘AI refinery engineering hub’ in Singapore to increase AI-based ...
research
9 小时
LiveRamp expands Kantar partnership
Data and analytics company Kantar and data collaboration platform LiveRamp have expanded their partnership to allow LiveRamp ...
research
1 天
Terms of engagement: Understanding the role of language in research
Work to examine the public's preferences for language has underscored the importance of carefully considering the terminology ...
research
1 天
Insights sector event planning business Eventality launches
Tara Mackay, head of global events at The Research Club, has established an event planning business focused on the data, ...
research
1 天
Research needs to be better at marketing itself, conference hears
The market research industry has a “false modesty” about its work and is not good enough at marketing itself, the MRS Agency ...
research
1 天
Government wants more evidence to support its online safety aims
UK – The government has outlined its priorities for online safety, including more research into the impact of technology, ...
research
2 天
MarketVision promotes four
Nicole Lemen has been promoted to senior research manager, having been research manager beforehand and having worked within ...
research
2 天
SPAR International and Circana agree partnership
Consumer behaviour business Circana has partnered with food retail chain SPAR International on consumer data and insights.
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