Google Ads introduced a new conversion action called “conversation started,” triggered when users engage with WhatsApp ...

Garrett Sussman is the Director of Marketing at iPullRank, where he explores the intersection of behavioral psychology, generative AI, and SEO strategy. He's a MozCon 2024 Speaker and host of The SEO ...

Dive into the challenges of parasite SEO and why Google’s algorithmic shortcomings make this policy a temporary fix for a systemic issue.

Ed is the SEO Lead at Kaizen, an organic marketing agency based in London specialising in Digital PR, SEO and Social Media strategy. Ed has over 8 years of agency experience from start-ups to ...

The DOJ and Google delivered closing arguments debating whether the tech giant’s adtech dominance stifles competition or drives innovation.

The class action lawsuit accused Google of abusing its search dominance to harm consumers and stifle competition.

Google urges advertisers to transition creative workflows to third-party partners or alternative tools by March.

Google Ads is experiencing technical issues, causing error messages, slow response times, and disruptions for advertisers.

The DOJ is preparing to force a sale of Google's Chrome, among other sweeping remedies, after winning its antitrust case.

Rob is the Director of SEO at NP Digital and has over 10 years of experience optimizing websites for organic search. He has worked on websites of all sizes, ranging from local businesses to large ...