Ofek, Elie, Andres Terech, and Nicole Tempest Keller. "Hot Wheels at Mattel: Reinventing the Wheel." Harvard Business School Case 521-015, September 2020. (Revised December 2020.) ...
Mattel Malaysia Sdn Bhd (MMSB), to produce over half a billion Hot Wheels cars per annum by 2025, a 20% increase in output following its expansion exercise which is slated for completion in ...