Traditionally, for Korean women, makeup was not simply about becoming more beautiful, but about treating one’s body properly and cultivating both inner and outer beauty. Presented here is a brief ...

a documentary called Korean Beauty. Fair skin, a well-defined nose, peachy cheeks, and cherry-red lips. For thousands of years, Korean women have favored this standard of female beauty with remarkable ...

I heard that women feel especially shameful when they ... Flowerboys and the appeal of 'soft masculinity' in South Korea The rise of Korean make-up in the West That is why this "escape the corset ...

With k-beauty gone mainstream, they’ve become some of the most coveted gifts under the tree. getty. Ten years ago, having ...

It resulted in many women cutting their hair short, wearing androgynous clothes, and refusing to wear makeup. Against the global demand for Korean beauty products, which was worth an estimated USD ...