French cosmetics giant L'Oreal is in final talks to acquire the South Korean skincare business Gowoonsesang Cosmetics owned ...

Hailing from one of Korea’s most popular hair care brands, this plumping shampoo makes for a fuller ... and a more even-toned ...

I’ve been immersed in the world of K-beauty for nearly fifteen years, and I’ve spent the past year sharing my favorite Korean ...

With k-beauty gone mainstream, they’ve become some of the most coveted gifts under the tree. getty. Ten years ago, having ...

And as our site’s resident K-beauty expert, I’m delighted to keep performing my duty and spread the word about the best Korean skin care ... report that many top brands have finally officially ...

“The Sulwhasoo Concentrated Ginseng Renewing Serum is formulated with two anti-aging ingredients, ginsenomics and ginseng retinol, which have antioxidant and anti-aging properties to improve fine ...

Why We Love It: Whether they’re new to K-beauty skincare or have practiced its tenets for a long time, this kit is a perfect ...

Park Mak-rye, 77, also known as @korea_grandma, a popular YouTuber with 1.16 million subscribers, is launching a beauty brand ...

If having “glass skin” is your ultimate beauty goal, you’ll want to incorporate some of the best Korean skincare products into your daily routine. Some of our top picks include the skin ...

After months of eyeing Amazon’s best-selling eye cream ... many of her favorites hail from Korean beauty brands.