In January, Ford announced that it would be cutting back on production of its EV pickup, the F-150 Lightning. But the automaker had a plan to make up some ground: a large group of workers from the ...

Plunging sales demand convinced the Ford executives to slow down the Bronco production. The model is lagging behind its main competitor, the Jeep Wrangler, and FoMoCo needs to rethink its strategy.

The Michigan plant that builds the Bronco will maintain its three-crew production schedule. Ford Bronco sales dropped 15.9% through the first three quarters of 2024 compared to 2023. Ford’s ...

THE influence of the Ford on the motoring world cannot be understated. Its methods for large-scale manufacturing and ...

But five years on, is the no-longer-so-new Bronco still worth getting excited about? We recently took the Bronco Sport Big ...

The Saleen Bronco is a tribute to the model affectionately called the Big Oly. Back then, a Bronco won the Baja off-road ...

Ford Motor Co. is adjusting production of the Bronco SUV at its Michigan Assembly Plant in Wayne, Michigan, and is temporarily reassigning 400 workers to nearby facilities, Ford spokesperson Lars ...

In case you doubted the 2021 Ford Bronco would ever come, it’s real and it’s finally here. And it’s not some cheap grab for nostalgia; rest assured, Ford didn’t forget what made the ...