Mammoth audio brand Bose Corp has announced the acquisition of the McIntosh Group, the parent company of luxury audio brands including McIntosh and Sonus Faber. The group had been acquired by ...
For the launch of its latest earbuds, Bose took an unusual marketing approach. Rather than rely on a product feature-heavy consumer electronics playbook, the audio equipment manufacturer positioned ...
Bose has acquired the high-end audio brand McIntosh — a move that Bose says will “significantly” expand its product lineup. The acquisition, which also includes McIntosh subsidiary Sonus ...
Backed by Bose, India's Leading Smartwatch brand, Noise will showcase its flagship lineup of smart wearables including the award-winning Luna Ring, ColorFit Pro smartwatch series and upcoming NEW ...
Over their previous two versions, the Bose QuietComfort Earbuds have established themselves as some of the best ...
Premium audio brand Bose has dropped its selection of Black Friday deals in Australia, which includes up to 30% knocked off top-performing headphones, soundbars, speakers and more. Highlights of ...
The deliberate rollout is part of Bose’s return to brand building under Mollica, who took the reins as the company’s first global marketing chief three years ago after prior stints at brands ...