Many VR users report motion sickness when watching ... and other devices currently essential on a film set? Apple's gamble with Vision Pro is bold: to carve a new niche for a technology that ...

Apple has never made a TV set. But the idea just won't die, Peter Kafka writes.

Depending on the success of its upcoming smart home hub, Apple will evaluate making its own TV set, according to reports.

Full Apple VR experiences weren't the focal point of the ... Apple Vision Pro has a varied feature set similar to an iPad or Mac. It can perform work and productivity tasks, be an entertainment ...

Apple has also planned for just four million lower-cost AR/VR headsets, with that device set to launch as soon as 2025. There have been mixed rumors about Apple's plans for the next Vision Pro ...

It's a set of games that move in sync with the ... Apple's US HQ. Perhaps a bit of Apple magic will finally turn VR from a nice-to-have into a must-have - if the price is right.

With Vision Pro failing to set the market alight-and ... product”–the big question is how Apple plans to build a commercially viable product in the VR/AR space, if that’s even possible.

It resembles a set of ski goggles more than a headset ... you can see the user's eyes. Apple's Eyesight technology will blur VR and AR technology together keeping experiences immersive while ...